For several years Featured has asked experts questions and featured their answers in articles. Featuring these 4-8 sentence answers have been valuable for experts to increase their exposure online with a minimal time investment, while providing publishers with expertise for articles.
However, sometimes experts want to share their knowledge in more detail. That’s why we decided to launch Bylined Articles.
Bylined Articles allow all experts on Featured to author full-length articles and pitch them to publishers for consideration.
Here’s how Bylined Articles work:
- Publishers post a bylined article request detailing their requirements and deadline for submissions
- Experts review the open bylined article requests and begin crafting a unique article to pitch to a publisher’s request
- Expert submits the bylined article (on google doc) and it is automatically sent to the Publisher
- The Publisher can message the author for clarification, edit requests, and publication timeline updates. They may also update the byline pitch status to Accepted or Rejected on Featured
- Once published, the publisher is encouraged to email the author to notify them
FAQs:
How do I opt-in to receive Bylined Articles as a Publisher?
Here’s how to post a Bylined Article request:
- Sign up for Featured and go to Bylined Articles.
- Enter your publication outlet, request details, requirements, and deadline.
- When you have a new article pitch, you’ll receive an email and the article will appear on your Delivered dashboard
How do I submit a Bylined Article as an Expert?
Once you have a completed expert profile, go to the Bylined Article Requests page to view all requests open to receiving bylined article pitches. Press “Submit” to open the form to pitch your bylined article to the publisher.
How do I accept a Bylined Article as a Publisher?
Once you receive a byline article pitch, can mark it Accepted or Rejected on your Delivered page which will reflect the status to the author. We encourage you to message the author directly to request edits, clarifications, and share publication timelines.
Once published, be sure to attribute and share the article link with the author so they can amplify it across their networks and drive traffic back to your site.
What are the chances that an article will be accepted by a Publisher?
We see a high success rate for submitted bylines that follow the article request details and honor the publications styling and formatting requirements. Pitches that do not align with the publications article request or follow the requirements are typically rejected.
Will I get a byline or link for the article?
Every publisher is different and has their own set of editorial guidelines. In most cases, publishers will attribute an expert by creating an author profile or including a byline on the article. Oftentimes, these bylines may include a link to a social media profile page, company website, or both. However, publishers have full editorial discretion as to how they attribute authors, and are not required to include links of any kind within attribution.
To help publishers know how to best attribute you, add your desired byline details within your article document.
Please note that you cannot buy an article placement or links through Featured.com.
How often can I submit a Bylined Article?
Free & Lite plans can submit one byline per month.
Pro & Business plans can submit unlimited byline articles per seat.
You can also use 5 credits to submit an extra bylined article.
Are there any formatting preferences or guidelines I need to be aware of?
View the “Requirements” column to see the specific article preferences and guidelines listed by each publication.
Our general overview of Bylined Article requirements and best practices are detailed here.
What are the benefits of Bylined Articles for Experts?
Here’s some of the benefits for experts in Bylined Articles:
- Share your knowledge in greater detail
- Be the only expert featured in an article
- Add secondary external links within an editorial context
- Enhance your credibility and authority within your industry
What are the benefits of Bylined Articles for Publishers?
Here’s some of the benefits for Publishers in Bylined Articles:
- Scale content production with external authors
- Boost website traffic with SEO and Social referrals
- Build brand awareness
- Audience engagement and growth
Can I see some examples of Bylined Articles?
Sure, here’s one on Inc.com and Featured.com. In total, there are currently hundreds of publications who are opted into Bylined Articles.
I still have more questions. How do I get in touch?
Please contact us with any questions or feature requests, either through our contact form or live chat.