Who Are the Best Buzzsumo Alternatives?


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Who Are the Best Buzzsumo Alternatives?

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Who Are the Best Buzzsumo Alternatives?

From ContentStudio to Social Animal, here are 15 answers to the question, “What are your favorite alternatives to BuzzSumo?”

  • ContentStudio
  • NinjaOutreach
  • Feedly
  • Quuu
  • Ahrefs Content Explorer
  • Mention
  • HypeAuditor
  • Influence.co
  • Vestorly
  • Zigstat
  • Right Relevance
  • SEMRush
  • Google Trends
  • Hootsuite
  • Social Animal


ContentStudio allows users to search for popular content on a specific topic and filter results by content type, engagement, and other metrics. Users can also create custom feeds based on specific keywords, sources, or topics. These insights can formulate powerful content plans and strategies. The platform also makes it easy to curate content for social media by allowing users to schedule and publish posts directly from the platform. You can also add your own commentary, hashtags, and images to posts and schedule posts to multiple social media channels at once.

Another core feature of ContentStudio is its social media analytics tool that allows users to track their social media performance, analyze engagement, and identify trends over time. Users are also able to monitor mentions and hashtags and track their competitors’ social media strategies.

Joe FlanaganJoe Flanagan
Founder, 90s Fashion World


If you’re a PR or marketing professional, the best tool compared to BuzzSumo has to be NinjaOutreach. They offer connections to generate outreach campaigns that simply don’t exist in BuzzSumo. Their database is larger and the reach is greater.

Simon BacherSimon Bacher
CEO and Co-founder, Ling App


I love Feedly for its AI-powered feed that allows me to shut off distracting content and only focus on what I want to see and engage with. Compared to BuzzSumo, Feedly is the best choice for beginner content marketers who want a simple-to-use content discovery and exploration tool. It is very user-friendly and will help your social media management efforts by offering valuable insights on what to tweak and how.

Liam LiuLiam Liu
Co-founder and CMO, Parcel Panel


Quuu is a content suggestion and promotion platform that helps users find relevant and engaging content to post on their social media accounts. It provides a daily feed of hand-curated content recommendations across over 500 categories. Users can select the desired categories, and Quuu will send relevant articles, blogs, and videos straight to their social media accounts.

In addition, Quuu also offers a paid promotion service, where users can boost their content’s visibility on various social media platforms. Quuu is a cheaper and user-friendly alternative to BuzzSumo for social media managers and marketers looking to streamline their content curation and distribution efforts.

Basana SahaBasana Saha
Founder and Editor, KidsCareIdeas

Ahrefs Content Explorer

One alternative to BuzzSumo is Ahrefs Content Explorer. You can use the Ahrefs Content Explorer tool to discover the most popular content for any subject or keyword. It helps you to look for the online material that is most frequently shared, liked, and linked to, as well as the most successful in terms of user engagement and backlinks.

You can look for material using Ahrefs Content Explorer by author, domain, or keyword. Other search criteria include language, date range, social media shares, referring websites, and others. You can use the tool to find possible outreach targets by looking at the list of websites that have linked to the content.

Paul SomervillePaul Somerville
Editor-in-Chief, Electric Scooter Guide


Mention is an alternative to BuzzSumo that is a great tool for tracking online conversations. It has a dashboard that allows users to track mentions and conversations in social media, news outlets, and other web sources.

It also includes sentiment analysis, so users can get insights into how people feel about a particular topic. It also provides insights into influencers and their followers, so users can target their campaigns more effectively.

Ranee ZhangRanee Zhang
VP of Growth, Airgram


The rise of social media in recent years has made me believe it is a valuable asset for digital marketing. Because of this, firms can reach a larger percentage of the youth demographic.

Nonetheless, there is a great deal of vagueness in this form of advertising. Some phony influencers, for instance, can try to con you by displaying their artificially acquired fan base. HypeAuditor is a helpful program that will prevent you from falling for these con artists. The platform facilitates the identification of credible and prominent social media influencers who would be ideal for advertising purposes.

Dean LeeDean LeeDean Lee
Head of E-commerce


It’s a great alternative to BuzzSumo for locating influential people to target in digital marketing campaigns. The site features influential people from all walks of life and most major social media sites.

As soon as you specify your field, Influence.co will provide a ranked list of influencers. You may then examine the prices and features of each option. Similarly, Influence.co will show metrics like post engagement, post rates, etc.

Sasha QuailSasha Quail
Business Development Manager, claims.co.uk


Vestorly, in my opinion, is a fantastic alternative to Buzzsumo that may help you increase the exposure of your material online by applying the appropriate filters. This platform is quite powerful, as it employs cutting-edge artificial intelligence technologies.

The UI is also simple and easy to use. Users are tasked with entering the specifics of their goods and services, after which the site will apply relevant filters. Keyword searches are also an option on Vestorly. The device is most effective when used in tandem with others of its kind.

Daniel Foley, SEO Specialist, Unagi Scooters


I think it’s a fantastic substitute for BuzzSumo. ZigStat is a great option if you’re looking for a free website analysis tool. Certain premium web analysis functions are available on the free platform as well.

In addition, the interface is quite user-friendly. ZigStat serves several purposes, but the keyword checker and backlink checker are the most important ones for SEOs. Just enter the URL of an existing website, and the platform will display the keywords that the site optimizes for.

Mathew BowleyMathew Bowley
Head of Marketing, Solmar Villas

Right Relevance

I think it’s a fantastic substitute for BuzzSumo. When you first start submitting material, Right Relevance will be there to help you along the way. Find out what’s currently popular so you can tailor your content around that.

On their site, you may also connect with social influencers that are interested in promoting your goods. The interface makes it a breeze to use. Right Relevance hosts content from over 40,000 different categories. Insights like this can guide you toward creating a product that sells well on the web. In its most basic form, the site’s content search and identification of social influencers are free of charge.

Shakzod KhabibovShakzod Khabibov
Founder, Natura Market


One popular alternative to BuzzSumo is SEMRush. It offers a comprehensive suite of tools for content marketing, search engine optimization (SEO), keyword research, and more. With SEMRush, users can track their website’s performance in organic search results and find opportunities for improvement.

They can also track competitors’ websites to gain insights into their tactics and strategies. Additionally, SEMRush offers a content marketing platform with features like topic research, content analysis, and social media tracking.

Scott OrnScott Orn
Chief Operating Officer, Kruze Consulting

Google Trends

Most of the time, you’ll try to rank for keywords in Google’s SERP, so why not use a tool by Google itself to find the best keywords and opportunities? Google Trends show the most accurate estimates based on real-time data, which most premium tools simply can’t do. You can search for multiple topics and create a cluster of keywords from the suggestions based on the trends and traffic estimation.

You can use almost all the basic features for free that you need. Unless you are looking for a totally expert-level tool, Google Trends is enough to meet your basic SEO needs.

Byron RedheadByron Redhead
Director and Co-founder, First Page


Hootsuite is the best alternative to BuzzSumo because of its three outstanding features. It offers:

  • Content research via the composer feature to create high-performing content
  • Excellent audience engagement using personalized publishing guidelines
  • A user-friendly dashboard for perfect team collaboration

In addition, automation and analytics are two technically excellent features that help boost the online presence of businesses by providing detailed insights about the campaign progress across multiple channels and alignment with trending topics.

The best thing about Hootsuite is that you don’t require extra technical knowledge to handle your activities. It makes things simple and powerful, which helps provoke team collaboration, resulting in the best possible results.

Rasmus HenrikssonRasmus Henriksson
Technology Recruitment Leader, Biotickr

Social Animal

Social Animal is an amazing alternative to BuzzSumo. With Social Animal, you can easily map out any social media strategy, track important conversations with powerful search filters, and engage more consciously with individuals on social platforms.

Most features of Social Animal are similar to BuzzSumo’s, but I personally find Social Animal to be more comprehensive to generate insights, such as tracking mentions, keywords, and influencers. On top of this, Social Animal also allows me to curate relevant content, giving me plenty of options for creating social posts.

Joe TroyerJoe Troyer
CEO and Growth Advisor, Digital Triggers

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