What Are Some New Product Ideas for a Marketing Class?
From helping users create customized shopping lists to improving air quality in homes, here are four answers to the question, “What are good new product ideas I can pitch for a marketing class?”
- A Smart Grocery List App
- Subscription-Based Meal Delivery Service
- A Smart-Tracking Water Bottle
- Portable Air Purifiers
A Smart Grocery List App
A smart app would help users create a shopping list and recommend healthy food choices based on their dietary preferences and restrictions. It can also generate recipes based on the ingredients they have on hand and send notifications for nearby sales and discounts. But it’s not the end!
The app can also integrate with grocery stores and online retailers, allowing users to order groceries directly from the app and get them delivered to their doorstep. More people are looking for ways to be healthier and have an easier life, so this app could be a revolutionary tool and a thoughtful topic for a marketing project.
Natalia Brzezinska
Marketing and Outreach Manager, PhotoAiD
Subscription-Based Meal Delivery Service
With this service, customers can have healthy and delicious meals delivered right to their doors on a weekly basis. This way, people will not need to worry about grocery shopping or spending time in the kitchen preparing meals.
The meals could come pre-prepared or with all the ingredients already measured and prepared. This would be a great way to make cooking easier, healthier, and more convenient for busy individuals who do not have the time or energy to cook every night.
Aviad Faruz
CEO, FARUZO
A Smart-Tracking Water Bottle
A new product idea to pitch for a marketing class is a smart water bottle that tracks and reminds users to stay hydrated throughout the day. The pitch could highlight key features. The water bottle would have sensors that track the amount of water consumed by the user throughout the day and provide real-time feedback on their hydration levels.
Based on the user’s age, weight, and activity level, the water bottle would send reminders and notifications to encourage them to drink more water and stay hydrated. The water bottle could also offer personalized coaching and advice on improving hydration habits, such as recommending the best times to drink water or suggesting different fluids.
David Reid
Sales Director, VEM-Tooling
Portable Air Purifiers
Portable air purifiers are one potential solution to the growing number of individuals who are concerned about the quality of the air they breathe. These devices are for people who are looking for a simple solution to improve the air quality in their homes, cars, or workplaces.
These people could be potential customers for these products. Besides this, they could be marketed to people who have allergies or respiratory problems as an item that is an absolute necessity for them.
Hamza Usmani
Head of Content, Believe Money
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