What Are Misconceptions About Small Business Insurance?


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What Are Misconceptions About Small Business Insurance?

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What Are Misconceptions About Small Business Insurance?

Unraveling the complexities of small business insurance, we’ve gathered insights from eleven industry experts, including Sales Directors and Founders. They tackle common myths, from the affordability of insurance for small entities to the necessity of coverage for even single-owner operations. Dive into our comprehensive guide, starting with the reality of insurance costs and culminating with the importance of a financial safety net for all businesses.

  • Insurance: Affordable for Small Businesses
  • Business Size Doesn’t Limit Coverage Needs
  • Insurance Is Essential, Not Optional
  • General Liability Insurance Has Boundaries
  • Even Single-Owner Businesses Need Insurance
  • Tailored Policies for Unique Business Risks
  • Customized Insurance for Diverse Business Needs
  • Renters Also Require Property Insurance
  • All Businesses Face Potential Risks
  • Every Business Requires a Safety Net
  • Small Business Premiums Are Surprisingly Affordable

Insurance: Affordable for Small Businesses

A common misconception about small business insurance is that it’s prohibitively expensive or only accessible through large, costly insurance providers. In reality, there are numerous options tailored specifically for small businesses, including policies that offer comprehensive coverage at affordable rates.

In fact, smaller insurance companies or specialized insurers often cater to the unique needs and budgets of small businesses, providing personalized service and competitive pricing. By working with an independent agent or broker who understands the intricacies of small business insurance, businesses can find suitable coverage that meets their needs without breaking the bank.

Steve CaseSteve Case
Sales Director, Insurance Hero

Business Size Doesn’t Limit Coverage Needs

A lot of small businesses are under the impression that their business is too small to be covered by insurance. For example, if you run a small business from your homestead—your home insurance may not be able to cover the equipment you use; the same applies to using your personal vehicle for business purposes.

It would be best to consult your provider to see the extent of the coverage they provide and if they can be flexible, or offer you an option that will cover all your business needs.

If you have staff that aids you, or if you have important client data on your systems, it would be best to seek out insurance that covers things like general liability, cyber-attacks, and workers’ compensation, to name a few.

All of these measures may come across as expensive or, in the eyes of a few, “a waste of money,” but in the end, it will protect your business and assets from possible future losses—it is better to be safe than sorry.

Zach RobbinsZach Robbins
Founder, Loanfolk

Insurance Is Essential, Not Optional

A common misconception about small business insurance is that it’s an optional, rather than essential, investment—often viewed as an overhead cost without immediate benefits. Through our experience with startup clients, we’ve observed that many small business owners underestimate the potential risks and financial impacts of unforeseen events, such as property damage, lawsuits, or cyberattacks. For instance, a client once neglected to secure comprehensive coverage, believing their small scale protected them from significant risks. However, a minor data breach incident not only resulted in substantial financial loss but also damaged their reputation, taking a toll on customer trust. This example underscores the importance of insurance as a critical safety net that provides financial stability and peace of mind, enabling businesses to recover and continue operations after unexpected setbacks.

Niclas SchlopsnaNiclas Schlopsna
Managing Consultant and CEO, spectup

General Liability Insurance Has Boundaries

One common misunderstanding about small business insurance is that general liability coverage offers comprehensive protection for all accidents and incidents. This understanding is far from accurate. General liability insurance, while essential, has its boundaries, covering only third-party injuries and property damage, such as a customer slipping and falling within your premises. It doesn’t extend to damages to your own property or equipment, employee injuries, or professional errors, among other exclusions. Moreover, the notion that such a policy offers unlimited coverage is also misleading. General liability policies come with set limits, and should a claim exceed these limits, the business is responsible for the remainder.

Samuel GreenesSamuel Greenes
Founder, BLUE Insurance of New Jersey

Even Single-Owner Businesses Need Insurance

A common misconception about small-business insurance is that your business is too small to need insurance. Even a single-owner or single-member LLC should have insurance, at the very least, general liability insurance. As you are the face of your business and the only one involved in the operation of your business, this can help protect not only your business but also your personal assets if there is a judgment against you. Sole proprietors or partners should also get umbrella liability. This is a fill-in-the-gap policy that protects your business beyond general liability. Businesses that deal with the sale of products, especially high-risk services or products like food service or pharmaceuticals, should also consider product liability insurance.

Michelle RobbinsMichelle Robbins
Licensed Insurance Agent, Clearsurance.com

Tailored Policies for Unique Business Risks

As President of Oyer, Macoviak and Associates, navigating the intricacies of insurance for a plethora of businesses has given me a deep understanding of the misconceptions surrounding small business insurance. One significant misunderstanding is the notion that small business insurance is a one-size-fits-all solution. From our rich history since 1953 and offering services across Florida, Georgia, North Carolina, Montana, and Tennessee, our experience has shown us that every small business has unique risks and needs. For instance, a home-based business might not need the same level of coverage as a small manufacturing unit. By leveraging our access to over 30 ‘A’ rated companies, we’ve been able to tailor policies that meet the specific demands of each of our clients, educating them on the importance of personalized coverage.

Another example that underscores the importance of customized insurance solutions comes from our experience with various sectors. We’ve observed that small businesses, especially startups, often overlook cyber liability insurance, not realizing the magnitude of its importance in today’s digital age. A real-life scenario involved a local retailer we assisted, which suffered a data breach affecting their customers’ information. Fortunately, their tailored policy included cyber liability, which significantly mitigated the financial and reputational damage that could have been far more catastrophic without proper coverage. This situation highlights the critical need for specialized insurance products, rather than relying on generic policies that may not provide adequate protection against the diverse risks small businesses face today.

Robert MacoviakRobert Macoviak
President, Oyer, Macoviak and Associates

Customized Insurance for Diverse Business Needs

A prevalent misconception I’ve encountered regarding small-business insurance is the belief that policies are essentially the same across the board and therefore not tailored to the unique needs of various businesses. From my own experiences presiding over Griffith E. Harris Insurance Services, I understand the nuanced needs of businesses from different sectors and sizes. For instance, a tech startup might require a more robust cyber liability insurance compared to a traditional brick-and-mortar retailer, highlighting the importance of customized insurance solutions.

One concrete example can be seen in the implementation of a Business Owner’s Policy (BOP), which amalgamates general liability insurance and commercial property insurance. This package, often customizable, can significantly benefit small businesses by providing broad coverage that’s economically priced. Also, through our work, we’ve been able to help small businesses understand the critical difference between cash-value and replacement-cost coverages, especially after a major loss, ensuring they make informed decisions that align with their budget and risk management strategy. Educating clients on these options and tailoring insurance solutions has consistently demonstrated the potential for not only savings but also enhanced protection suited to each business’s unique risk profile.

Griff Harris, CicGriff Harris, Cic
President and CEO, Griffith & Harris

Renters Also Require Property Insurance

From my perspective, the belief that businesses renting their premises don’t need their own property insurance is a common oversight. Many assume their landlord’s policy covers their business assets, which is rarely the case. Landlord insurance typically protects the building structure, not the tenant’s personal property or liability.

Securing a commercial property insurance policy ensures that your equipment, inventory, and any tenant improvements are protected against loss or damage. This misunderstanding can lead to significant financial loss in the event of theft, fire, or other damages. Proactive measures to insure your business assets, regardless of your leasing status, are essential for comprehensive risk management.

Chad SultanaChad Sultana
Founder, Chad Sultana

All Businesses Face Potential Risks

A prevalent misconception is that small businesses are too insignificant to require insurance. Regardless of size, every business is exposed to potential risks such as property damage, liability claims, or other unforeseen events that could be financially devastating. Insurance is essential for protection against these risks.

Nick SchraderNick Schrader
Insurance Agent, Texas General Insurance

Every Business Requires a Safety Net

A big misconception is thinking small businesses don’t need insurance. But actually, every business, no matter its size, can face risks.

All businesses, big or small, should have insurance coverage. Sadly, a lot of small business owners, especially those who are just starting or have only a few employees, don’t get insurance. Something like a lawsuit, natural disaster, or an unexpected event can completely destroy a business. Small businesses are often at greater risk because they don’t have as many resources. For example, if a customer gets hurt at your business, liability insurance can help pay for their medical bills and any legal costs. Having the right insurance is like having a safety net. It ensures that one bad thing doesn’t ruin you financially.

Eric Croak, CfpEric Croak, Cfp
President, Croak Capital

Small Business Premiums Are Surprisingly Affordable

A common misconception about small business insurance is that the premiums are expensive, making it cost-prohibitive for many small businesses. As a small business owner, I know firsthand that property and liability coverage options can be purchased for only a few hundred dollars a year, which also offers me peace of mind knowing that if a loss event were to occur, the company and its owners are shielded from having to incur the entire financial burden of the loss.

Aaron WinstonAaron Winston
Strategy Director, Express Legal Funding

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