What Are the Best Alternatives to HubSpot?
Looking for a HubSpot alternative? We’ve gathered insights from marketing professionals and business leaders to help you find the perfect CRM solution. From Zendesk Sell to EngageBay, explore these eight top alternatives recommended by experts in the field.
- Zendesk Sell: Streamlined CRM Solution
- Odoo: Affordable Open-Source CRM
- Marketo: Powerful Lead Nurturing
- Salesforce: Robust CRM and Analytics
- ActiveCampaign: Advanced Segmentation
- Trello: Customizable CRM for Small Business
- ZoHo: Taking CRMs to the Next Level
- EngageBay: Affordable All-in-One CRM
Zendesk Sell: Streamlined CRM Solution
Zendesk Sell is a customer relationship management (CRM) software solution designed to help businesses optimize their sales process and improve customer engagement. It offers features such as contact management, lead management, contact segmentation, and more. It is an alternative to HubSpot, providing a more streamlined and intuitive experience.
Jaya Iyer
Marketing Assistant, Teranga Digital Marketing
Odoo: Affordable Open-Source CRM
Odoo is a software you should consider if you’re looking for an affordable option and don’t care about design too much. Odoo is an open-source ERP and CRM. Since it’s less visually appealing, Odoo helps you manage a wide variety of tasks, from project management to email marketing, to accounting.
Also, it has a free community version, making it a perfect choice for small businesses. Users value Odoo for feature updates and roadmaps, even considering them better than HubSpot.
Natalia Brzezinska
Marketing and Outreach Manager, ePassportPhoto
Marketo: Powerful Lead Nurturing
Marketo is one alternative to HubSpot. Email marketing, lead management, and analytics are just a few of the capabilities that Marketo’s cloud-based marketing automation platform offers compared to HubSpot.
Marketo is renowned for its powerful lead nurturing and scoring features and its integrations with a variety of third-party applications, including Salesforce, Microsoft Dynamics, and Google Analytics. It also has comprehensive reporting and analytics features, which makes it a fantastic choice for companies who want to assess the success of their marketing initiatives.
Marketo may have certain advantages over HubSpot in terms of scalability. Marketo can be tailored to meet the requirements of enterprise-level enterprises and is built to manage massive volumes of data.
Sanket Shah
CEO, InVideo
Salesforce: Robust CRM and Analytics
Salesforce is a comprehensive customer relationship management (CRM) platform that offers a wide range of features, including lead and opportunity tracking, sales forecasting, pipeline management, team collaboration tools, and more.
It also boasts an intuitive user interface and advanced analytics capabilities that help businesses identify what works and what doesn’t. By using Salesforce, businesses can gain insight into customer behavior and preferences, enabling them to tailor their marketing and sales strategies for maximum success.
Its integration capabilities allow users to connect with over 3,000 third-party applications and services. Salesforce is a great alternative to HubSpot for businesses that need powerful CRM features combined with robust analytics and insights.
Michael Dadashi
CEO, Infinite Recovery
ActiveCampaign: Advanced Segmentation
As a seasoned agency owner, I have worked with various marketing automation platforms for clients, including HubSpot. However, regarding an alternative to HubSpot, ActiveCampaign is a platform that stands out.
ActiveCampaign offers a suite of marketing automation tools, including email marketing, CRM, sales automation, and much easier landing page builders. The platform’s standout feature is its advanced segmentation capabilities, which enable businesses to create targeted and personalized campaigns based on customer behavior, preferences, and demographics.
ActiveCampaign offers a user-friendly interface and much more affordable pricing plans, making it a popular choice for small to medium-sized businesses. With ActiveCampaign, companies can streamline their marketing efforts and improve customer engagement, increasing conversions and revenue. ActiveCampaign is an excellent alternative to HubSpot for businesses seeking a powerful marketing automation tool.
Shane McEvoy
MD, Flycast Media
Trello: Customizable CRM for Small Businesses
Trello is an excellent HubSpot alternative for small businesses looking for a CRM that will help them enhance their sales campaigns. This tool allows you to customize the fields available to meet the needs of your team. You can track events with cards, ensuring you stay on top of every aspect of your inbound strategy to grow your business.
Liam Liu
Co-founder and CMO, ParcelPanel
ZoHo: Taking CRMs to the Next Level
Simple to set up and administer. For startups and small enterprises that require client and contact management, it is the best option. Customized reports that can be distributed by email regularly and are appropriate for various departments. Plus, they have great customer service! It fuels innovation and revenue growth.
Alex Constantinou
Managing Director, The Fitness Circle
EngageBay: Affordable All-In-One
You’ve probably seen EngageBay popping up more and more recently when looking for HubSpot alternatives and for good reasons.
EngageBay is a growing all-in-one CRM for all kinds of teams to benefit from. It does everything you need and more, in an easy-to-use platform that encourages important elements like improved productivity, more direct collaboration, and automation, which has obviously become a topic of conversation recently.
One reason EngageBay has been getting more traction is the fact that it’s quite affordable when compared to competitors. When looking at the full package with EngageBay, and comparing it to others, you’ll notice that the pricing is probably lower.
If you aren’t sure about EngageBay, I would recommend looking at all the success they’ve had on G2, which you can see on their Pricing page. The people speak louder than anything, and reading about this platform will give you a good idea of the success they’ve had!
Roberts Oates
CEO, Arbtech
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