What Are Some Examples of Great Blog Writing?
Discover the best examples of good blog writing from various industry leaders and experts. We’ve compiled a list of eight exceptional blogs, each with a unique focus and style, to inspire and inform your own blogging journey. From creative and engaging content to insightful writing and helpful digital marketing tips, these blogs showcase the best in their respective fields.
- BrainPickings: Creative and Engaging
- Adam’s Blog: Informative Online Business
- Ahrefs Blog: High-Quality SEO Content
- ShoutMeLoud: Helpful Digital Marketing
- Seth Godin’s Blog: Insightful Writing
- Clearsurance: Engaging Home Improvement
- Jane’s Blog: Support for Writers
- Yarooms: Educating on Hybrid Work
BrainPickings: Creative and Engaging
With great blog writing, there is no one-size-fits-all solution. However, some blogs stand out as shining examples of creative and engaging content. One such example is the BrainPickings blog created by Maria Popova. Founded in 2006, BrainPickings features weekly essays, reviews, and interviews with various authors, thought leaders, and creatives.
It is a source of inspiration for writers all around the world who want to create exceptional content. Maria Popova’s writing style stands out for its honesty and wit as she combines topics ranging from neuroscience to design to literature in her pieces.
Aviad Faruz
CEO, FARUZO
Adam’s Blog: Informative Online Business
As an online blogging expert dedicated to teaching others how they can start and run businesses online, Adam’s blog does not fall short of the standards he recommends. Unlike other cliché blogging how-to websites that are abundant online, Adam gives elaborate examples in flowing, consistent, captivating, and very informative language. Sample of Adam’s Blog:https://www.adamenfroy.com/scale-your-influence-part-1
Liam Liu
Co-founder and CMO, ParcelPanel
Ahrefs Blog: High-Quality SEO Content
The Ahrefs blog serves as an excellent example of high-quality blog writing. It encompasses a diverse range of SEO and content marketing topics, such as website optimization, enhancing search engine rankings, and executing successful digital campaigns. The blog is updated frequently and presents detailed, easy-to-understand information on each subject.
Articles typically contain practical tips, guidance, and links to supplementary resources for further study. For instance, the article titled “How to Do Keyword Optimization for SEO” offers a step-by-step guide to selecting the right keywords and aligning them with search intent. Overall, the content produced by the Ahrefs blog is incredibly valuable and beneficial for anyone seeking to expand their understanding of SEO and digital marketing.
Ahrefs Blog example:https://ahrefs.com/blog
Burak Özdemir
Founder, Online Alarm Kur
ShoutMeLoud: Helpful Digital Marketing
ShoutMeLoud is a popular blog with an extensive library of articles, tutorials, and how-to guides on topics related to digital marketing, blogging, and online business. They consistently provide helpful, high-quality content written in an engaging, easy-to-understand style. Their blog posts are an excellent example of good blog writing that can be used as a model for anyone looking to improve their own blogging skills.
ShoutMeLoud Blog Example:https://www.shoutmeloud.com/best-keyword-research-tools-niche.html
Jaya Iyer
Marketing Assistant, Teranga Digital Marketing
Seth Godin’s Blog: Insightful Writing
Seth Godin’s blog is a great example of good blog writing. As a marketing guru and author of multiple best-selling books, Godin’s blog is not only well-written but informative and thought-provoking. His short, concise posts are easy to read yet filled with valuable insights and actionable advice and his writing style is conversational and engaging, making it accessible to all. His consistent posting schedule and loyal readership are a testament to the quality of his blog.
Seth Godin’s Blog example:https://seths.blog/
Basana Saha
Founder, KidsCareIdeas
Clearsurance: Engaging Home Improvement
I love the blog post-Clearsurance.com recently published with an analysis of home-improvement-related ER visits. It’s informative and filled with facts and statistics, which could be boring, but this post is far from it. The writers did an excellent job of conveying information through the visual presentation of the data. The graphics grab your attention and bring the facts to life.
The subject hits home with readers because so many people can relate to doing home improvement jobs that are slightly or significantly beyond their scope of expertise or knowledge. Many of those homeowners have had a close call themselves and find the data about the most common home improvement injuries quite fascinating.
Clearsurance blog example:https://clearsurance.com/blog/home-improvement-injuries
Michelle Robbins
Licensed Insurance Agent, Clearsurance.com
Jane’s Blog: Support for Writers
Using Jane’s blog, you will gain knowledge and competence from a professional with years of experience. This blog covers writing issues and questions that emerge within the working process and tips on adapting your writing style to different platforms. Jane discusses frequent problems encountered by writers and how technology affects them. Besides demonstrating exceptional writing skills, the blog also provides helpful guidelines and support for all writers.
Jane’s Blog example:https://www.janefriedman.com/blog/
Marco Genaro Palma
Co-founder, TechNews180
Yarooms: Educating on Hybrid Work
Hybrid work has gone from being a niche topic pre-pandemic to being front and center of everyone’s minds in 2023. That’s why I particularly appreciate blogs like those run by Yarooms where they seek much more to educate their audience rather than sell them something. They believe in the mission and that hybrid work is the way for everyone, so they create content like this to help those struggling with making hybrid work in their enterprise a reality.
Yarooms Blog example:https://www.yarooms.com/blog/hybrid-work-scheduling-6-popular-myths-debunked
Kate Kandefer
CEO, SEOwind
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