How Do You Increase Mobile Keyword Rankings?
To help you improve your mobile keyword rankings, we’ve gathered insights from eight industry experts, including CEOs, marketing professionals, and co-founders. They share their experiences and strategies, ranging from implementing comprehensive mobile strategies to focusing on local SEO and mobile-friendly design. Discover their valuable advice and learn how quickly they saw the impact of their efforts.
- Implement Comprehensive Mobile Strategies
- Focus on Mobile-Friendly Backlinks
- Publish Quality Mobile-Optimized Blogs
- Employ AMP and Mobile Keywords
- Incorporate Structured Data Boosts Rankings
- Optimize for Voice Search
- Adopt a Mobile-First Strategy
- Focus On Local SEO and Mobile-Friendly Design
Implement Comprehensive Mobile Strategies
To increase keyword rankings on mobile devices, we implemented various strategies. We ensured our website was mobile-friendly with responsive design, optimized loading times, and improved navigation.
Thorough keyword research targeting mobile users helped us tailor content. We optimized titles, meta descriptions, headings, and image alt tags. We enhanced the mobile user experience with better layouts, readability, and touch-friendly interfaces.
We optimized technical aspects for mobile performance, focusing on page speed, file sizes, caching, and code. Content creation was tailored for mobile users, with concise and easily consumable information.
Results varied based on factors like competition and industry. Some improvements were seen within weeks, others took months. Continuous monitoring and refinement are vital due to search engine ranking fluctuations.
Kevin Hall
Marketing Operations, Webserv
Focus On Mobile-Friendly Backlinks
One effective strategy we used to increase keyword rankings was encouraging mobile-friendly backlinks. We sought links from high-quality sites where the links were already mobile-optimized. Something else we did was leverage mobile-specific features, such as AMP (Accelerated Mobile Pages), mobile app indexing, etc.
Nicholas Altimore
CEO and Co-founder, SirLinksalot
Publish Quality Mobile-Optimized Blogs
Increasing keyword rankings on mobile devices requires a comprehensive approach. One strategy we implemented successfully was publishing high-quality blogs regularly. By creating well-researched, informative, and engaging content optimized for mobile users, we could target relevant keywords effectively. We focused on providing valuable insights, answering user queries, and ensuring a seamless mobile user experience.
Over time, as the search engines crawled and indexed our optimized blog content, we observed an improvement in keyword rankings on mobile devices. The impact of these efforts can vary depending on factors like competition, keyword difficulty, and overall SEO strategy, but consistent publishing of quality blogs can lead to positive results.
Jaya Iyer
Marketing Assistant, Teranga Digital Marketing
Employ AMP and Mobile Keywords
By implementing AMP (Accelerated Mobile Pages), we created optimized versions of important pages to improve mobile performance and visibility. This involved simplifying the page structure, reducing unnecessary elements, and leveraging AMP-specific features. As a result, our mobile pages loaded faster, providing a better user experience.
We also focused on mobile-specific keyword research and optimized the content accordingly. This included incorporating mobile-friendly search terms and ensuring the content was easily scannable and engaging on smaller screens.
The impact of these efforts varied depending on the specific keywords and competition. In some cases, we saw improvements in mobile keyword rankings within a few weeks, while others took longer to show significant changes. Continuous monitoring and analysis helped us identify areas for further optimization and refine our strategy.
Ben Lau
Founder, Featured SEO Company
Incorporate Structured Data Boosts Rankings
I incorporated structured data into the site’s HTML to help search engines better understand the content. This led to more accurate indexing and improved visibility in mobile search results, which positively influenced keyword rankings. The impact was evident after two months.
Dilruba Erkan
Consultant, Morse Decoder
Optimize for Voice Search
With the rise of voice search on mobile devices, I focused on optimizing my content for voice-based queries. I incorporated long-tail keywords and conversational phrases that aligned with natural language queries.
By providing direct and concise answers to common voice search queries, I saw an increase in keyword rankings for mobile search results. This optimization strategy helped my website capture the growing audience using voice search on their mobile devices.
Aysu Erkan
Social Media Manager, Character Calculator
Adopt a Mobile-First Strategy
One of the most effective suggestions that helped us increase keyword ranks on mobile devices was adopting a mobile-first strategy for the design and content of our website. We saw a significant improvement in our mobile SEO performance after prioritizing responsive design, navigation optimized for mobile devices and mobile-friendly content.
Concise and interesting mobile-specific meta tags, headings, and descriptions were our primary goals. We began by making sure that our website was responsive, meaning that it would automatically change its layout and component placement to accommodate different screen sizes.
This made it possible for all our guests, regardless of the device they were using, to browse our site with no problems. We also paid particular attention to navigation optimization for mobile devices. We witnessed improvement in our mobile SEO performance after using these mobile-first methods. There was a steady increase in the ranking.
Ilan Nass
Chief Revenue Officer, Taktical
Focus On Local SEO and Mobile-Friendly Design
We focused on local SEO. We regularly monitored our keyword rankings using mobile SEO tools and analytics to track the impact of our efforts.
While the speed of impact varied depending on the competitiveness of the keywords and other factors, we observed positive results within a few weeks to a few months. Consistency, ongoing optimization, and staying up to date with mobile search trends were key factors in our success.
We ensured our website was mobile-friendly and optimized for mobile users. This involved using responsive design, optimizing page speed, and improving mobile usability. We also conducted in-depth keyword research specifically for mobile searches, considering the unique search behavior and intent of mobile users.
By tailoring our content and on-page optimization to mobile-friendly keywords, we aimed to improve our visibility in mobile search results.
Michał Pożoga
VP of Marketing, ConQuest Consulting
Submit Your Answer
Would you like to submit an alternate answer to the question, “How have you managed to increase keyword rankings on mobile devices? What did you do, and how quickly did you see the impact?”