What does going green mean for business?
From joining a movement with many tangible benefits to abandoning all things that harm the environment, here are 5 answers to the question, “What does going green mean for business?”
- A Movement With Tangible Benefits
- Diminishing Your Carbon Footprint
- Making The Planet is More Important Than The Bottom Line
- Reducing Negative Environmental Impact
- Abandoning All Things That Harm The Environment
A Movement With Tangible Benefits
Going green is more than just a trend – it has become a movement with tangible economic, environmental, and social benefits. For businesses, going green means adopting sustainable practices that reduce their carbon emissions, conserve natural resources, and protect the planet for future generations. On a practical level, this could include things like using renewable energy sources such as solar power to run operations or switching from paper to digital communication methods.
For example, for us at Tru Earth®, going green means eliminating single-use plastic from our packaging and working to source the most sustainable materials possible. Companies that prioritize sustainability not only benefit from the positive environmental impacts, but also gain significant competitive advantages such as cost savings, improved customer loyalty, and better access to capital.
Ryan Mckenzie, Co-founder and CMO, Tru Earth®
Diminishing Your Carbon Footprint.
Going green for a business has many benefits and implications. Overall, the goal of going green is to diminish the environmental effects your business may impose. This can begin with sourcing more environmentally friendly materials to make your products, but also being conscious of packaging materials is a good way to limit your carbon footprint. Going green for your business means being tactful and aware of the actions and their effects on not only your business and customers, but the environment as a whole.
Gregg Dean, Co-founder and CEO, Layla Sleep
Making The Planet is More Important Than The Bottom Line
A green business is an eco-conscious business. They care about the environment and the impact they’re making on the world around them. They start changing their manufacturing processes to be more sustainable, reevaluate their packaging, analyze the materials that are found in their products, and donate a portion of their profits to organizations that are working to improve the well-being of the planet. A green business cares about more than just their bottom line.
Kim Walls, CEO and Co-founder, Furtuna Skin
Reducing Negative Environmental Impact
Going green for businesses means making an effort to reduce the company’s negative environmental impact and increase its positive impact. There are many ways to do this, including reducing energy consumption, recycling and composting, choosing environmentally friendly materials and products, and promoting eco-friendly practices among employees.
Many companies are turning to green initiatives because they realize that it’s not only good for the environment but also good for business. Consumers are increasingly interested in buying products from sustainable businesses, and studies show that eco-friendly companies tend to be more profitable in the long run. So if you’re looking to make your business more sustainable, there’s no better time than now!
Sarah Gibson, Director, Proactive Healthcare
Abandoning All Things That Harm The Environment
“Going green” for a business means abandoning all things that have to do with harming the environment.
Running down a list I remember from a company I worked with in Denmark:
- No paper files or filing, no business cards
- company cars must be electric vehicles
- making sure the office building facility runs on wind or solar or making sure staff can work remotely, if required
- donation match perks for startups in renewable energy
- removing office equipment that is no longer necessary, but consumes power, like coffee pots, fax machines, refrigerators, and copiers.
It can be challenging to keep up with if one is not used to such an environment, but it certainly is educational.
Kristina Ramos, Reverse Recruiter, Find My Profession
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