How to Find A Perfect Business Partner: 7 Things to Consider


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How to Find A Perfect Business Partner

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What does your perfect business partner look like, and how do you find them?

To help you find your perfect business partner, we asked business leaders and entrepreneurs this question for their best tips. From seeking help from an existing network to picking someone who completes the circle, there are several tips that may help you find your perfect business partner.

Here are seven tips to help you find your perfect business partner:

  • Seek Help From Your Existing Network
  • Get Ready To Meet A Few Bad Apples Before The Right Fit
  • Same Vision, Opposite Talents
  • Someone Who Completes The Circle
  • The Supportive Spouse
  • Make It Easy To Divide And Conquer
  • They Shouldn’t Be Your Best Friend

Seek Help From Your Existing Network

The perfect business partner is someone who is an expert in their field and takes a client-centric approach. Someone who is adaptable, open, honest and has high integrity. The best way to find these partners is through your existing network who can introduce you to like-minded individuals that have the qualities you are looking for.

Blake Molitor, Paylocity

Get Ready To Meet A Few Bad Apples Before The Right Fit

I’m a big fan of the ‘strengths-finder’ concept, which goes something like this: Figure out what your core business strengths and weaknesses are; and, instead of trying to get better at the things you struggle with, embrace the idea that you can’t be great at everything and find a partner whose strengths fill those gaps. I’m also big on business partners needing to have a certain amount of chemistry as well in that it’s important you will still like the person even when you are disagreeing with them. The best way to find this needle in a haystack combination is just like everything else in the business world – you have to network, network, network, and most likely, meet a few bad apples before finding the right fit. Lastly, trust your instincts…just make sure to do a formal agreement to avoid a bad breakup down the line!

Amy Zwagerman, The Launch Box

Same Vision, Opposite Talents

The perfect business partner is one whose skill set complements and balances your own, and together you can align on the same vision. In my case, I am very good at systems, processes and some of the more technical components to running a business, but I am not as great with talking to customers or selling. My business partner is the exact opposite and is fantastic with people, a natural salesperson and is great at understanding customer needs and identifying growth opportunities for the company based on the conversations he has.

Phil Bryson, Easy AZ Home Buyer

Someone Who Completes The Circle

The perfect business partner “completes the circle,” so to speak. A great partner will be one who has a different skill set and knows about different areas of business than you do. Additionally, working with someone who challenges you and helps you grow is a must for a partner!

Loren Howard, Prime Plus Mortgages

The Supportive Spouse

This may be an unconventional answer, but a spouse may be the most important partner in business for an entrepreneur. Entrepreneurship requires someone who supports the crazy ideas, calculated financial risks, late nights, early mornings, sacrifices and endless amounts of unanswered questions surrounding daily life. The path of an entrepreneur is unconventional, and a supportive spouse may be just the partner that an entrepreneur needs to succeed in business. 

Brett Farmiloe, Terkel

Make It Easy To Divide And Conquer

My perfect business partner is the yin to my yang. They can provide balance, motivation, empathy, humor… . They share some of the same interests but also have their own unique experiences, thoughts and opinions, which makes it easy (and at times fun) to “divide and conquer.” My perfect business partner isn’t just a good friend, but rather a friend that I have worked with in the past and feel confident we can conquer triumphs and trials together. I feel confident describing my perfect business partner because I feel as if I have found her!

Audrey Hutnick, Smallwave Marketing

They Shouldn’t Be Your Best Friend

Preferably someone who has similar end goals and can communicate clearly and effectively. The ideal business partner does not have to be your best friend; in fact, it’s probably better if it isn’t. Not all business ventures and partnerships end well, and that can also affect your personal relationships. Most partnerships will have some bumps on the road as you will have your differences. However, if you and your partner can always maintain a high level of professionalism and are able to communicate well, I think that it’ll be a much better experience and less likely to have the desire of “throwing in the towel” because you can’t stand doing business with your partner any longer. 

Keesjan Engelen, Titoma

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